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Privacy Policy

This Privacy Policy describes how we collect, use and disclose the information we collect about you when you interact with this Website.

By using the Website, you agree to the terms of this Privacy Policy. If you do not agree to this Privacy Policy, or to any future changes we make to this Privacy Policy, you must immediately stop using the site or otherwise providing any information to us.

 

What Information Do We Collect?

Information We Collect from You Automatically: When you browse our website, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

This information we collect may include the content you view (including but not limited to the products you purchase or your location information associated with your IP address). We use this information to serve you relevant advertisements (what we call “Retargeting”).

We collect information directly from you when you provide it to us through your use of our Website. We collect the following types of information directly from you that let us know the specifics of who you are:

    Contact Information. Such as your name, address, phone number, and email address.

    Account Login Credentials. Such as your username and password.

    Purchase Information. Such as purchase dates, purchase totals, and product types.

It is your voluntary decision whether to provide us with any personal information. However, if you do not provide this information, you may not be able to create a profile and/or your use of the Website may be limited.

Information We Collect from Third Parties: In addition, we may also obtain information about you from other sources, such as public databases, providers of demographic information, joint marketing partners, social media platforms, and other third parties. We may combine the information we collect from third parties with information that we have collected from you or through your use of our Website.

 

How We Use Cookies and Other Technologies

We use cookie technology as part of the Website’s statistical reporting and for other purposes related to making the Website available to you. A cookie is a small piece of information sent by a website that is saved on your hard disk by your computer’s browser. It holds information a website may need to personalize your experience, including determining whether you are logged in to a website account

Functional Cookies

We use certain cookies that recognize you when you return to our Website. These cookies allow us to personalize the content on our Website for you, greet you by name, and remember your preferences (such as your language).

Cookies for Analyzing and Testing Performance

We use certain cookies that allow us to recognize and count visitors and see how you move around our Website. This helps us to improve our Website, for example, by ensuring visitors are finding what they are looking for easily.

Cookies Used for Tracking and Advertising Purposes

We use certain cookies that enable us to deliver relevant advertising to you and measure the effectiveness of our digital advertising campaigns. They are placed by approved third party advertising networks on our behalf. They remember that you have visited our Website, which is shared with other organizations such as media owners.

Most browsers automatically accept cookies, but you can usually refuse cookies, or selectively accept certain cookies, by adjusting the preferences in your browser. If you turn off or refuse cookies, there may be some features of our Website that will not be available to you, and some portions of the Website may not display properly or be less personalized. 

 

Payment Information

You must be 18 or older to authorize a purchase through our Website. When you make purchases on our Website, we use several third party payment processors. When you process payments in our online store through these payment processors, their respective privacy policies will apply. You can read more about how each uses your personal information at the links provided Shopify Payments: pay.shopify.com/tos-privacy-policy

 

How We Use Your Information

We (and our service providers) may use your personal information for the following purposes:

Provide You with Services You Request. We use your personal information primarily to provide you with the services you are requesting by using our website, such as responding to customer service requests or fulfilling orders.

 Marketing Messages. Communicate with you about additional services we offer that may be of interest to you, and other marketing communications. Please see the section entitled “Your Rights and Choices” for an explanation of your choices related to these communications.

 Personalize Your Website Experience. We use non-personally identifiable information primarily to provide you with the all features and functions of the Website, and provide all users a smooth, efficient, and personalized experience while using our Website.

Compliance Investigations. We may use your information to monitor the proper usage of our Website, including detecting, investigating and preventing activities that may violate our policies or applicable laws.

Market Research. We may use your information to improve our existing services and the content of our Website, and research and develop new offerings. Unless otherwise specified and agreed to, most of these research and development activities will only use anonymous and aggregate data and not your personally identified information. In circumstances in which your personally identified information will or may be used for research or development purposes, we will ask for your explicit consent to do so

 

How Do We Share Your Information

We may share your personal information in connection with:

Service Providers: We use third-party service providers, including but not limited to our affiliates and related entities, to perform certain services on our behalf, such as processing credit card transactions, sending emails, hosting and maintenance, billing, customer relationship services, database storage and arrangement, and direct marketing campaign services. We may provide your personal information to these third-party service providers when the information is necessary for them to perform their duties, and they may not use your personal information for any other purpose.

Corporate Transactions: We may share your information with third-parties in connection with a corporate transaction, such as the sale of all or a portion of our business, a divestiture, merger, consolidation, or asset sale, or in the event of bankruptcy. We may also share or transfer your personal information to our affiliated companies.

 Legal Purposes: We reserve the right to share your personal information with third parties (including, potentially, government agencies) if required or requested to do so by law or if we believe such action is necessary or advisable in order to: (1) conform to the requirements of the law or comply with any legal process served upon us; (2) protect or defend our legal rights or property, the Website, or our users; (3) investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our terms of use; and/or (4) any other reason at our sole discretion.

  As Otherwise Permitted by Law: We may disclose your personal information and your nonpersonal information to third parties (including our affiliates, related entities, and existing or potential business partners) as otherwise permitted by applicable law.

 

Your Rights and Choices

You have several choices regarding the use and disclosure of your information:

Information You Provide. With respect to the collection of your information, if you do not want your information collected, please do not submit it to us. If you have already submitted information and would like to review, correct or remove it from our records, please contact us at hello@aprilsform.com

Marketing Messages. We may send you marketing communications, about our services that may interest you. You can opt out of our marketing communications at any time by selecting the “unsubscribe” link in the e-mail or contacting us at hello@aprilsform.com. Please note that some non-marketing communications are not subject to general opt-out, such as communications relating to services we are providing you, sales transactions, software updates and other support related information, patches and fixes.

 Correcting or Deleting your Personal Information. If you have submitted personal information to us through the Website, you may request modification or deletion of the personal information, such as your name, resume, email address, mailing address, and/or telephone number, by sending an email with your request hello@aprilsform.com. Please note that, after your personal information is removed, there may be residual information that remains within our databases and that may or may not contain your personal information, such as information that may be retained in backup servers. We will apply this Privacy Policy to information we maintain regarding former users of the Website.

 

Third-Party Websites, Content, and Resources

Our Website may contain hyperlinks directing you to third-party websites, content, and resources. These third-party websites, content, and resources may send their own cookies to visitors, collect data, and/or solicit and use your personal information in ways different than those set forth in this Privacy Policy. The privacy policies of these third parties may be very different from this Privacy Policy. We are not responsible for the privacy practices of the third-party providers of these other websites, content, and resources and cannot provide you with information regarding the security of any of your personal information collected, used, or shared there. You should review those privacy policies to determine their privacy practices.

 

Security

We will take reasonable steps to protect the security and integrity of all personal information provided to this Website. However, no method of Internet transmission is completely secure and we cannot guarantee its absolute security.

 

Privacy Policy Updates

From time to time, we may revise this Privacy Policy to reflect industry initiatives, changes in the law or technology, or changes in our privacy practices. Please review this Privacy Policy periodically for changes. If we make material changes, we will endeavor to provide advance notice of such by email or through a notice on our Site. If you do not agree with the terms of this Privacy Policy, as it may be amended from time to time, in whole or in part, then do not continue to use the Website.

 

Contact Us

If you have any questions or comments regarding our privacy practices, you may contact us hello@aprilsform.com

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